Sales Development Representative (SDR)
Location: US, Remote
About Pierpoint International
Pierpoint believes that our best asset is our people and is determined to ensure the same for our clients. It drives our vision to enable businesses to gain a competitive advantage using the power of talented people, the right technologies, tailored processes, and proper planning. We’re curious and driven individuals. Each day, we’re looking for ways to find, engage and hire the best talent worldwide. Maybe you’re the missing voice who tells us what comes next.
To that end, it’s a welcoming and supportive culture here. We treasure authentic diversity, prioritize inclusion and make sure there’s room at the table. Together, we ask hard questions. We abandon the way things have always been done. We experiment, test new ideas, and help each team member grow. Because being people-first with our clients means being people-first within our own organization. That’s where you come in.
Position Description
The Sales Development Representative (SDR) works closely with the Sales Team (Strategic Client Solutions) to meet departmental goals. An SDR is focused on lead generation, lead qualification, and qualified handoffs to our Sales Team. The core responsibility is to create conversations and identify areas for our talent solutions (i.e., Recruitment Process Outsourcing (RPO), Workforce Solutions, High Volume Hiring, Executive Search, etc.) and professional services (Talent Acquisition Consulting) through initial awareness and interest-generating conversations.
The primary goal is to establish pre-qualified meetings for our Sales teams to carry forward and close the business. Through a programmatic approach to daily outreach and follow-up, the SDR team plays a critically important role in identifying business opportunities, nurturing, and qualifying leads into opportunities, driving demand, and filling the early stages of our sales pipeline. The ideal SDR is an enthusiastic, curious, driven, team player with excellent communication and follow-up skills.
Duties and Responsibilities
Lead Qualification and Handoff Process to Sales Team
- Qualification of inbound leads (email, events, web forms, etc.) by identifying the correct decision-makers and understanding their requirements
- Schedule qualified meetings with Sales Team and introduce leads to their new point of contact
- Work with Marketing Team to nurture “Return to Marketing” leads and opportunities
Targeted Outbound Demand Generation
- Build outreach strategies and cadences for lead-generation methods
- Research target accounts, identify key contacts, and develop account-specific strategies
- Create lists of prospects that you will contact and develop relationships with
- Execute various outbound lead generation campaigns via email, calling, text, and social media
- Engage and qualify responses
- Schedule qualified meetings with Sales Team and introduce leads to their new point of contact
- Help promote various in-person or virtual conferences and events, follow up to qualify virtual registrations, and set advance meetings with on-site sales personnel
- Assist designated marketing-driven campaigns, including consistent campaign reporting (i.e. conferences, digital initiatives, etc.)
- Support the Sales Team with their personalized outbound strategies and lead-generating efforts
- Achieve weekly/monthly targets as set out by the business
- Be a thought leader and create new strategies as demand generation tactics evolve
Conference Support
- Support the on-site sales team by helping generate qualified meetings with prospects
- Coordinate with conference personnel to ensure the booth or designated area is constructed, required technology is available, and the space is fully operational
- Ensure marketing materials and sales enablement documentation is readily available
General
- Manage the prospecting and discovery sales process and document activity in SalesLoft and Salesforce
- Collaborate with multiple team members within a dynamic and fast-paced environment
- Provide reporting on all leads/opportunities
Requirements
- A strong communicator, both written and verbal, with public speaking experience
- Ability to complete high-volume cold-calling and overcome objections
- Must be able to travel within the United States and globally while maintaining professional decorum
- Demonstrated ability to work solo as well as being a productive team member, making outbound calls and other communications every day
Qualifications
Knowledge and Skills
- Strong organizational and presentation skills
- Capable of thriving in a fast-paced, unpredictable environment
- Ability to follow through with multiple projects, with minimal supervision, and a high degree of accuracy
- Basic understanding of technology platforms such as LinkedIn Sales Navigator, SalesLoft, Pardot, and/or Salesforce
- Strong working knowledge of G Suite, Microsoft Teams, Word, Excel, Access, Outlook and PowerPoint
- Adept at project management and cross-functional collaboration as part of a global team
- Team-centric, collaborative, solution mindset – Sense of humor and creative thinking are key
Education and Work Experience
- 2+ years of experience with cold calling, objection handling, and qualified appointment lead generation
- Bachelor’s degree in English, Business, or Marketing
- Associate Degree OR
- Equivalent combination of education and/or work experience.
Pierpoint International is an Equal Employment Opportunity/Affirmative Action Employer – Minority/Female/Disability/ Veteran. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, or veteran status or any other characteristic protected by federal, state, or local law.